“How to design and produce environmentally sustainable products with high quality” it is the subject of the presentation by arch. Marco Capellini at Ecopneus convention that organized in Milan on April 1 and 2.
Convention which was attended by over 150 companies of the collection, recycling and transformation of recycled tires, involved to develop strategies to improve new production processes and quality of rubber products.
Presenting examples of products and showing a number of scenarios and market trends, Marco Capellini has highlighted all the necessary characteristics for the company to create “quality” in an environmentally product.
Design and innovation are the essential requirements which to set the different business strategies.
The market analysis through benchmarking is essential to obtain the state of art of sector and evaluate the possible areas of intervention.